jueves, 17 de febrero de 2011

The Organizational Culture Importance.

The Organizational Culture Importance.

Nowadays, human beings spend 40 hours or more each week working for organizations. Sometimes the time spent in a company is more than the time shared with the family.

According to this, for our current society to produce self-fulfilled and happy people, it must provide them a valuable element found precisely there, in the company itself; a corporative culture.

The mentioned term refers to the set of values, behaviors, attitudes, principles and beliefs that characterizes and gives “personality” to each company making it unique and giving the employees the possibility of feeling identified with that culture and thus, developing a belonging feeling that will not only affect him/her in a positive way but that will also bring many benefits to the company.

What an individual can achieve when working in an enterprise with a clear, coherent and shared culture is much bigger than what we commonly think and goes from discovering and developing skills (exploding those resources that employees potentially have when hired) to performing to his peak and getting to love his job as if it was his family or his own company. This level of engagement can only be reached when the individual builds a bond with the company that goes further than a contractual relationship and becomes an essential component of his self-identity.

Thus, the company receives a pay-back represented by engaged, motivated employees that will cooperate with each other because they feel they become to a group stronger than each of them and they will more likely do a better job for getting to the company goals given that they feel they are their goals also.

In this way, organizational culture must be considered as one of the most valuable sources of competitive advantages, not only because it generates efficiency and compromise but also because there is no representative asset when there’s no passionate labor force.


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